Here are 5 essential tips for establishing strong partnerships between data & analytics teams and business leaders. To keep these tips in mind, pay tribute to the '80s by thinking of the acronym ATARI:

1. Ask questions to understand the business and uncover the true problem you are solving.

2. Talk less, listen more, showing humility and countering the perception that data & analytics professionals believe they are the smartest in the room.

3. Act fast, acknowledging the need for speed even with incomplete information.

4. Recommend actions that highlight the impact and inform decision-making.

5. Iterate to involve business leaders throughout the process, sharing early results and seeking their input.

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